International Finance Bank Brickell Plaza Branch
| Miami, FL
Commercial
After many years of designing each branch with a unique identity, we collaborated
with the executives of this boutique bank to develop a prototype branch with a consistent
brand image. Because the needs of their customers varies widely, it was important
to also design flexibility into the concept.
After analyzing their usage patterns we determined that, thanks to advancements
in technology, we could reduce the footprint of the typical branch by 30% and provide
better client services at the same time. Also, we studied a wide range of retail
environments to identify where (and why) people enjoy spending most of their valuable
time.
Designed concurrently with their new headquarters, we were able to experiment with materials and functional patterns,
implementing the vision to “maximize transparency”.
Employees are immediately visible and accessible. The use of cash recyclers eliminated
the need for traditional banking barriers and improves transaction speed and accuracy.
Tellers are now full-service Customer Service Representatives and we were able to
design an integrated service station to add value to the customer experience. The
design and selection of multi-purpose furnishings provides the flexibility and space
efficiency we hoped to achieve.
Sustainable features include copious daylighting (natural light), LED fixtures needed
only as supplemental lighting, durable and recycled terrazzo and IceStone solid
surface materials. The result is an elegant and enjoyable modern banking experience.